Did you know that companies who use video in their marketing strategy grow company revenue 49% faster each year than companies who don’t?*
If you’ve never used an agency to create a video for your website, social media platforms, or in your sales strategies, an ‘About Us’ video from Five on a Bike is a fantastic place to start. We are ‘About Us’ video specialists and we are great at understanding that you want the world to see your company the way you see it, and you want your customers to love your product as much as you do too!
A typical written ‘About Us’ page on your website will just never do the trick and your individual bios on Facebook, LinkedIn and Twitter (which were probably written years ago) may never get read. A specialist video is a powerful tool which can be used throughout your marketing strategy, from your website to social platforms, sent to prospective clients, used in sales pitches and everything in between.
When you choose Five on a Bike as the ‘About Us’ video specialists for your project, we will help you put the video to work in the best place it can be – generating as much value as possible.
Firstly, let’s create some initial excitement around the content. Placing your company ‘About Us’ video on your website will generate more engagement with your brand and, in turn, really boost your leads. Then, in order to take it to the next level, we encourage you to get your social platforms involved. We love to make additional, shorter videos to use on social media. These are small films which can usually be produced by reworking the existing content which we shot for your ‘About Us’ video!
So, whether you’d like us to go the extra mile and tailor-make some social media videos, or just to use the existing video, make sure you post across your social platforms and encourage your connections to like, comment on and share it as much as possible.
Don’t forget to tag your team in each post! Communicate with everyone around you as much as you can about the new addition to your page and generate as much of a buzz as possible.
Finally, when your video production is complete and out in the world, it becomes your most useful reusable tool! You can share it across social platforms, use it in sales pitches, presentations, proposals, and during events. This video will show-off your brand your way, and encourage your audience to see exactly why you’re the company for them.
If you’d like to boost your brand with a high quality video production, contact our ‘About Us’ video specialists by clicking here!
* Source: Small Business Trends