When you’re organising a training day for all your staff, you want to make sure you get the most for your money and for it to make the best possible impact. This is just what the Amersham & Harpenden based hairdressers Gatsby & Miller had in mind for their company day & awards at the Wella Pro Studio in London, where their staff were treated to live demonstrations from industry expert Jayson Gray and the opportunity to pick up tips from the experts at Wella. During the day, Five on a Bike were on hand to capture all of the action.
As well as being there to capture footage, we also helped to run the technical side of the event, including controlling the lighting & audio, along with providing a live video feed for screen, so all the detailed work carried out during the demonstrations could be easily seen by the audience. Along with bespoke graphics for the award ceremony. To enable all of this, we set up 2 cameras connected to our portable vision mixer to cut between the cameras, graphics and slides.
At Five on a Bike, we like to take the right kit for the job in hand so along with the cameras for the live feed, to capture more dynamic content we also had two cameras set up to provide a time-lapse of the event, and a further two cameras to capture the Gatsby & Miller staff showing off their skills in detail. As part of the company day, the achievements of the staff were celebrated in the Gatsby & Miller awards. As part of this, we designed bespoke graphics to announce the winners, using design elements to give them a clean, modern feel inline with G&M branding.
Colour grading is an often overlooked part of video production but plays an important role in the overall look of the final video. For Gatsby & Miller, we decided to go for a bright, high key look. Along with this, for the interviews, we used black & white, apart from certain selected colours, increasing the visual interest and drawing the audience to certain subjects.
Whilst many production companies might produce a couple of quick highlights videos that get viewed a few dozen times on Youtube, Five on a Bike always make sure all the filming opportunities are covered, creating content to leave a lasting impression. In a single day, 15 pieces of content where produced, including interviews with the staff, highlights of the day and quick tips for Gatsby & Miller customers. Making sure that the best value & impact from the day was achieved without compromising on the production values.
Take a look at just one of the videos we produced on the day: