On the 8th March 2019, Five on a Bike is running a workshop on how to maximise your return of investment at the Bucks Business First Expo, as part of the Buckinghamshire Business Festival!
Everyone who attends will be automatically entered into a draw to win a free marketing video for their business!
Click here to find out more and book your tickets!
At Five on a Bike, we understand that using video in your business might be daunting. That’s why we make sure that our focus is always on helping you to get the best return of investment.
Your ROI is always in mind, from helping to identify where your video would make the biggest impact to showing you how best to use it.
It’s important to start the process by identifying where video will bring the biggest impact within your business. We are seasoned professionals in identifying where we can be the most useful, it doesn’t matter whether you come to Five on a Bike with a general plan for your videos or absolutely no idea at all.
The best way to explain a return of investment case is through example…
Say, your sales team are looking to use video to increase conversion rates, then your video campaign needs to be designed in a certain way to suit this area. Whether it’s demonstration videos of your awesome product or customer testimonials brought to life, we’ll look at your existing conversion rate and let you know how far we think we can take it with these videos…
Imagine the sales team have £5,000 to spend on a series of videos, with the goal of increasing your sales conversion rate.
At the moment, the team gets around 1000 leads per year, with a current conversion rate of 30% – so 300 conversions per year.
Each conversion is worth around £500.
Five on a Bike would take this case and work to increase the conversion rate by 5%, taking it from 30%-35%.
With an extra 50 conversions created by video, that’s another 50x£500.
So, your return of investment would be £25,000 out of a £5,000 project.
When a FTSE 250 company came to Five on a Bike looking for recruitment videos, we knew exactly what we needed to do to maximise their ROI.
Take a look at our vlog, where York Woodford-Smith will show you just how we created a video worth £1,894,736.84…
If you’d like to learn more about what your return of investment could be with video, click here!
Video Tours on Location
Highlight Videos of Awards Dinners
Quarterly Updates from Senior Management
Videos Within a Training System